{"id":120519,"date":"2024-07-03T04:26:25","date_gmt":"2024-07-03T08:26:25","guid":{"rendered":"https:\/\/www.learningfornature.org\/?page_id=120519"},"modified":"2025-01-20T03:18:58","modified_gmt":"2025-01-20T08:18:58","slug":"introduction-to-the-elevator-pitch","status":"publish","type":"page","link":"https:\/\/www.learningfornature.org\/sq\/tutorials\/introduction-to-the-elevator-pitch\/","title":{"rendered":"Introduction to the Elevator Pitch"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1.png\" \/><\/p>\n\t<p>About this episode<\/p>\n\t<p><img decoding=\"async\" src=\"https:\/\/learningfornature.org\/wp-content\/uploads\/2016\/03\/chat-speech-bubbles.png\" alt=\"\" \/>\u00a0 Language: English <img decoding=\"async\" src=\"https:\/\/learningfornature.org\/wp-content\/uploads\/2016\/03\/chat-speech-bubbles.png\" alt=\"\" \/>\u00a0 Subtitles: French, Spanish, Russian<img decoding=\"async\" src=\"https:\/\/learningfornature.org\/wp-content\/uploads\/2016\/03\/clock-circular-outline.png\" alt=\"\" \/>\u00a0 Duration: 4mins 19sec<\/p>\n\t\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/i.ytimg.com\/vi\/W8mSRPTwfVE\/maxresdefault.jpg\" alt=\"youtube-video-thumbnail\"\/>\n\t\n\tAbout our expert\n\t<table>\n<tbody>\n<tr>\n<td><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/Diego-Ochoa.jpeg\" width=\"233\" height=\"233\" \/><\/td>\n<td>Diego Ochoa is an expert in communications, marketing, fundraising, and nature-based tourism focused on biodiversity and climate action, with over 25 years of experience. He has worked with international organizations and governmental agencies. A former professor and twice chairman of the Ornithological Association of Bogota, Diego emphasizes biodiversity conservation for sustainable development. He is linked to the Nature for Development Programme at UNDP through the NBSAP Accelerator Partnership and is a regular collaborator for its programs Learning for Nature and the Equator Initiative. He holds degrees in social communication, information law, and tourism guiding.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\t<p>Latest episodes<\/p>\n\t<meta itemscope itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/WebPage\" itemid=\"https:\/\/www.learningfornature.org\/en\/tutorials\/developing-your-core-messages\/\" content=\"Developing Your Core Messages\" \/><meta itemprop=\"datePublished\" content=\"2025-01-20\" \/><meta itemprop=\"dateModified\" content=\"2025-01-20\" \/><meta itemprop=\"name\" content=\"Learning for Nature\"\/><meta itemprop=\"url\" content=\"https:\/\/www.learningfornature.org\/en\/author\/learnadmin\/\" \/><meta itemprop=\"name\" content=\"Learning for Nature\" \/><meta itemprop=\"url\" content=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2025\/01\/LfN-Tutorials-NewsletterB.jpg\" \/><meta itemprop=\"width\" content=\"797\" \/><meta itemprop=\"height\" content=\"567\" \/><meta itemprop=\"interactionType\" content=\"https:\/\/schema.org\/CommentAction\" \/><meta itemprop=\"userInteractionCount\" content=\"0\" \/><a href=\"https:\/\/www.learningfornature.org\/en\/tutorials\/developing-your-core-messages\/\"><\/a><a href='https:\/\/www.learningfornature.org\/en\/tutorials\/developing-your-core-messages\/' title='Developing Your Core Messages'><img width=\"797\" height=\"567\" src=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2025\/01\/LfN-Tutorials-NewsletterB.jpg\" alt=\"\" itemprop=\"image\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2025\/01\/LfN-Tutorials-NewsletterB.jpg 797w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2025\/01\/LfN-Tutorials-NewsletterB-300x213.jpg 300w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2025\/01\/LfN-Tutorials-NewsletterB-768x546.jpg 768w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2025\/01\/LfN-Tutorials-NewsletterB-18x12.jpg 18w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2025\/01\/LfN-Tutorials-NewsletterB-624x444.jpg 624w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2025\/01\/LfN-Tutorials-NewsletterB-50x36.jpg 50w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2025\/01\/LfN-Tutorials-NewsletterB-100x71.jpg 100w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2025\/01\/LfN-Tutorials-NewsletterB-211x150.jpg 211w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2025\/01\/LfN-Tutorials-NewsletterB-169x120.jpg 169w\" sizes=\"auto, (max-width: 797px) 100vw, 797px\" \/><\/a>\n20 January 2025\n<a href='https:\/\/www.learningfornature.org\/en\/tutorials\/developing-your-core-messages\/' title='Developing Your Core Messages'>Developing Your Core Messages<\/a>\n<p>Looking to create a story that sparks action? In this tutorial, we&#8217;ll show you how to craft a clear, compelling core message and structure your story using the Hero&#8217;s Journey framework. Learn to identify the issue, highlight its impact, and inspire change with a powerful call to action.<\/p>\n<a href=\"https:\/\/www.learningfornature.org\/en\/tutorials\/developing-your-core-messages\/\"><img decoding=\"async\" src=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2019\/08\/play-button.png\" \nstyle=\"width:25px;vertical-align:middle;\"\/> View episode<\/a>\n\t<meta itemscope itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/WebPage\" itemid=\"https:\/\/www.learningfornature.org\/en\/tutorials\/connecting-with-the-right-audience\/\" content=\"Connecting with the Right Audience\" \/><meta itemprop=\"datePublished\" content=\"2024-11-19\" \/><meta itemprop=\"dateModified\" content=\"2024-11-19\" \/><meta itemprop=\"name\" content=\"Learning for Nature\"\/><meta itemprop=\"url\" content=\"https:\/\/www.learningfornature.org\/en\/author\/learnadmin\/\" \/><meta itemprop=\"name\" content=\"Learning for Nature\" \/><meta itemprop=\"url\" content=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/11\/LfN-Tutorials-Newsletter-7.png\" \/><meta itemprop=\"width\" content=\"874\" \/><meta itemprop=\"height\" content=\"620\" \/><meta itemprop=\"interactionType\" content=\"https:\/\/schema.org\/CommentAction\" \/><meta itemprop=\"userInteractionCount\" content=\"0\" \/><a href=\"https:\/\/www.learningfornature.org\/en\/tutorials\/connecting-with-the-right-audience\/\"><\/a><a href='https:\/\/www.learningfornature.org\/en\/tutorials\/connecting-with-the-right-audience\/' title='Connecting with the Right Audience'><img width=\"874\" height=\"620\" src=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/11\/LfN-Tutorials-Newsletter-7.png\" alt=\"\" itemprop=\"image\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/11\/LfN-Tutorials-Newsletter-7.png 874w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/11\/LfN-Tutorials-Newsletter-7-300x213.png 300w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/11\/LfN-Tutorials-Newsletter-7-768x545.png 768w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/11\/LfN-Tutorials-Newsletter-7-18x12.png 18w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/11\/LfN-Tutorials-Newsletter-7-624x443.png 624w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/11\/LfN-Tutorials-Newsletter-7-50x35.png 50w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/11\/LfN-Tutorials-Newsletter-7-100x71.png 100w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/11\/LfN-Tutorials-Newsletter-7-211x150.png 211w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/11\/LfN-Tutorials-Newsletter-7-169x120.png 169w\" sizes=\"auto, (max-width: 874px) 100vw, 874px\" \/><\/a>\n19 November 2024\n<a href='https:\/\/www.learningfornature.org\/en\/tutorials\/connecting-with-the-right-audience\/' title='Connecting with the Right Audience'>Connecting with the Right Audience<\/a>\nLooking to connect with your audience in a way that drives action? In this video, you&#8217;ll learn how to craft a compelling narrative that resonates with your listeners by understanding their needs, values, and level of knowledge.\n<a href=\"https:\/\/www.learningfornature.org\/en\/tutorials\/connecting-with-the-right-audience\/\"><img decoding=\"async\" src=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2019\/08\/play-button.png\" \nstyle=\"width:25px;vertical-align:middle;\"\/> View episode<\/a>\n\t<meta itemscope itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/WebPage\" itemid=\"https:\/\/www.learningfornature.org\/en\/tutorials\/elements-of-impactful-storytelling-for-advocacy\/\" content=\"Elements of Impactful Storytelling for Advocacy\" \/><meta itemprop=\"datePublished\" content=\"2024-09-27\" \/><meta itemprop=\"dateModified\" content=\"2024-09-27\" \/><meta itemprop=\"name\" content=\"Learning for Nature\"\/><meta itemprop=\"url\" content=\"https:\/\/www.learningfornature.org\/en\/author\/learnadmin\/\" \/><meta itemprop=\"name\" content=\"Learning for Nature\" \/><meta itemprop=\"url\" content=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/09\/LfN-Tutorials-Newsletter.png\" \/><meta itemprop=\"width\" content=\"1920\" \/><meta itemprop=\"height\" content=\"1362\" \/><meta itemprop=\"interactionType\" content=\"https:\/\/schema.org\/CommentAction\" \/><meta itemprop=\"userInteractionCount\" content=\"0\" \/><a href=\"https:\/\/www.learningfornature.org\/en\/tutorials\/elements-of-impactful-storytelling-for-advocacy\/\"><\/a><a href='https:\/\/www.learningfornature.org\/en\/tutorials\/elements-of-impactful-storytelling-for-advocacy\/' title='Elements of Impactful Storytelling for Advocacy'><img width=\"1920\" height=\"1362\" src=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/09\/LfN-Tutorials-Newsletter.png\" alt=\"\" itemprop=\"image\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/09\/LfN-Tutorials-Newsletter.png 1920w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/09\/LfN-Tutorials-Newsletter-300x213.png 300w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/09\/LfN-Tutorials-Newsletter-1024x726.png 1024w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/09\/LfN-Tutorials-Newsletter-768x545.png 768w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/09\/LfN-Tutorials-Newsletter-1536x1090.png 1536w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/09\/LfN-Tutorials-Newsletter-18x12.png 18w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/09\/LfN-Tutorials-Newsletter-624x443.png 624w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/09\/LfN-Tutorials-Newsletter-50x35.png 50w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/09\/LfN-Tutorials-Newsletter-100x71.png 100w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/09\/LfN-Tutorials-Newsletter-211x150.png 211w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2024\/09\/LfN-Tutorials-Newsletter-169x120.png 169w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/a>\n25 September 2024\n<a href='https:\/\/www.learningfornature.org\/en\/tutorials\/elements-of-impactful-storytelling-for-advocacy\/' title='Elements of Impactful Storytelling for Advocacy'>Elements of Impactful Storytelling for Advocacy<\/a>\n<p>Are you ready to amplify your voice and make a real impact? Discover the power of storytelling as an essential tool for advocacy in this tutorial. Learn how to craft compelling narratives that resonate with your audience, raise awareness about critical issues, and inspire action.<\/p>\n<a href=\"https:\/\/www.learningfornature.org\/en\/tutorials\/elements-of-impactful-storytelling-for-advocacy\/\"><img decoding=\"async\" src=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2019\/08\/play-button.png\" \nstyle=\"width:25px;vertical-align:middle;\"\/> View episode<\/a>\n\t<meta itemscope itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/WebPage\" itemid=\"https:\/\/www.learningfornature.org\/tutorials\/introduction-to-the-elevator-pitch\/\" content=\"Introduction to the Elevator Pitch\" \/><meta itemprop=\"datePublished\" content=\"2024-07-03\" \/><meta itemprop=\"dateModified\" content=\"2024-07-03\" \/><meta itemprop=\"name\" content=\"Learning for Nature\"\/><meta itemprop=\"url\" content=\"https:\/\/www.learningfornature.org\/en\/author\/patrick-fernandez\/\" \/><meta itemprop=\"name\" content=\"Patrick Fernandez\" \/><meta itemprop=\"url\" content=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1.png\" \/><meta itemprop=\"width\" content=\"1748\" \/><meta itemprop=\"height\" content=\"1240\" \/><meta itemprop=\"interactionType\" content=\"https:\/\/schema.org\/CommentAction\" \/><meta itemprop=\"userInteractionCount\" content=\"0\" \/><a href=\"https:\/\/www.learningfornature.org\/tutorials\/introduction-to-the-elevator-pitch\/\"><\/a><a href='https:\/\/www.learningfornature.org\/tutorials\/introduction-to-the-elevator-pitch\/' title='Introduction to the Elevator Pitch'><img width=\"1748\" height=\"1240\" src=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1.png\" alt=\"\" itemprop=\"image\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1.png 1748w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1-300x213.png 300w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1-1024x726.png 1024w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1-768x545.png 768w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1-1536x1090.png 1536w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1-18x12.png 18w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1-624x443.png 624w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1-50x35.png 50w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1-100x71.png 100w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1-211x150.png 211w, https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1-169x120.png 169w\" sizes=\"auto, (max-width: 1748px) 100vw, 1748px\" \/><\/a>\n3 July 2024\n<a href='https:\/\/www.learningfornature.org\/tutorials\/introduction-to-the-elevator-pitch\/' title='Introduction to the Elevator Pitch'>Introduction to the Elevator Pitch<\/a>\n<p>Do you ever have a brilliant conservation idea but struggle to explain it in a concise, and impactful way? This tutorial equips you with the skills to craft a winning pitch. Learn a powerful three-part formula to hook your audience and leave a lasting impression.<\/p>\n<a href=\"https:\/\/www.learningfornature.org\/tutorials\/introduction-to-the-elevator-pitch\/\"><img decoding=\"async\" src=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2019\/08\/play-button.png\" \nstyle=\"width:25px;vertical-align:middle;\"\/> View episode<\/a>","protected":false},"excerpt":{"rendered":"<p>About this episode \u00a0 Language: English \u00a0 Subtitles: French, Spanish, Russian\u00a0 Duration: 4mins 19sec About our expert Diego Ochoa is an expert in communications, marketing,&hellip;<\/p>","protected":false},"author":34,"featured_media":0,"parent":118395,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-fullwidth-content.php","meta":{"_acf_changed":false,"iawp_total_views":157,"footnotes":"","_lfn_catalogue_summary":"","_lfn_catalogue_image_id":0,"_lfn_catalogue_image_url":"","_lfn_duration_minutes":0,"_lfn_certificate_available":false,"_lfn_featured_resource":false,"_lfn_featured_order":0,"_lfn_journey_key":"","_lfn_catalogue_visible":0,"_links_to":"","_links_to_target":""},"categories":[],"tags":[],"lfn_resource_topic":[],"lfn_resource_level":[],"lfn_resource_skill":[],"lfn_resource_language":[],"class_list":["post-120519","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Introduction to the Elevator Pitch - Learning for Nature<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.learningfornature.org\/sq\/tutorials\/introduction-to-the-elevator-pitch\/\" \/>\n<meta property=\"og:locale\" content=\"sq_AL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Introduction to the Elevator Pitch - Learning for Nature\" \/>\n<meta property=\"og:description\" content=\"About this episode \u00a0 Language: English \u00a0 Subtitles: French, Spanish, Russian\u00a0 Duration: 4mins 19sec About our expert Diego Ochoa is an expert in communications, marketing,&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.learningfornature.org\/sq\/tutorials\/introduction-to-the-elevator-pitch\/\" \/>\n<meta property=\"og:site_name\" content=\"Learning for Nature\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/LearningforNature\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-20T08:18:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.learningfornature.org\/wp-content\/uploads\/2020\/09\/LfN-Tutorials-Newsletter-1.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@Learning4Nature\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minuta\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.learningfornature.org\\\/tutorials\\\/introduction-to-the-elevator-pitch\\\/\",\"url\":\"https:\\\/\\\/www.learningfornature.org\\\/tutorials\\\/introduction-to-the-elevator-pitch\\\/\",\"name\":\"Introduction to the Elevator Pitch - 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