Home   /  Value Shift  / Behaviour Change /   STEPS OF BEHAVIOR-CENTERED DESIGN

BEHAVIOR CHANGE

STEPS OF BEHAVIOR-CENTERED DESIGN

Level: Intermediate | Estimated completion time: 2 hours | Certificate upon completion

Skills: Framing behavioral challenges, empathizing with target actors, mapping behavioral insights, prototyping and testing solutions, assessing behavior change impact

Ready to dive deeper into behavior change? This journey walks you through the essential steps of Behavior-Centered Design—a practical, evidence-based process that helps you understand why people act the way they do and how to design solutions that make a real difference. You’ll explore how to frame challenges, gather insights, brainstorm ideas, test prototypes, and measure impact—all with a focus on creating fair and inclusive change for people and nature.

Task 1: Frame
Task 2: Empathize
Task 3: Map
Task 4: Ideate
Stop and check 1
Task 5: Prototype
Task 6: Test
Stop and check 2
Task 7: Launch
Task 8: Assess
Stop and check 3
Final test
Certificate of completion
REFERENCES

Additional Resources

Publication
Behavior Change Interventions in Practice
Guidance and case studies for designing and evaluating behavior change interventions.
READ MORE ➝
Guidance
Levers of Behavior Change: A Guide to the Science and Applications
Guidance for applying the Levers of Behavior Change to design effective interventions
READ MORE ➝
Publication
Catalyzing sustainable fisheries management through behavior change interventions
Evaluation of TURF-reserve interventions in Brazil, Indonesia, and the Philippines, finding early shifts toward sustainable fishing practices.
READ MORE ➝

Did you find this journey helpful? Let us know.

SHARE FEEDBACK

Report

Harassment or bullying behavior
Contains mature or sensitive content
Contains misleading or false information
Contains abusive or derogatory content
Contains spam, fake content or potential malware

Block Member?

Please confirm you want to block this member.

You will no longer be able to:

  • Mention this member in posts
  • Message this member
  • Add this member as a connection

Please note: This action will also remove this member from your connections and send a report to the site admin. Please allow a few minutes for this process to complete.

Report

You have already reported this .