Home / Value Shift / Behavior Change / Introduction to Behaviour-Centered Design
![]()
BEHAVIOR CHANGE
INTRODUCTION TO BEHAVIOR-CENTERED DESIGN
Skills: Defining target behaviors, uncovering motivations and barriers, applying Behavior-Centered Design, integrating DEI principles
New to behavior change or want to build a solid foundation? This introductory journey unpacks the key principles of Behavior-Centered Design—an approach that combines behavioral science and design thinking to create lasting environmental solutions. You’ll learn how to define behavior, uncover motivations and barriers, and apply Diversity, Equity, and Inclusion principles to design effective, fair interventions. Explore real-world examples and get ready to take the first step toward designing change that truly works.
Additional Resources
Did you find this journey helpful? Let us know.
